Director, Product Management & Marketing

About Leviton

At Leviton, we build what’s next to light, power, and connect everyday spaces, from electrical to lighting, to data networks, and energy management. With over 115 years of history, Leviton develops thoughtful solutions that help make its customers' lives easier, safer, more efficient, and more productive. We recognize that our people are our greatest asset. We ASK questions, EMBRACE challenges, SEEK new perspectives, and ANTICIPATE what comes next.

It’s about each person bringing skills and passion to a challenging and constantly changing world.

This position has product management and marketing responsibility for the U.S. Lighting product portfolio, including Birchwood, Con Tech, Intense, V-Rail, and Leviton Lighting. Responsible for the strategic product plan and execution, including product development, pricing, product launches, sales support, education, and marketing.

This position is responsible for increasing the profitability of product lines through effective management of existing product life cycles, identifying new opportunities, and defining, developing and launching new products. This requires staying in touch with trends, technological advances, competitor activities, and interaction with the Sales team and Customers.

The position reports to the Sr. Director & General Manager of the U.S. Lighting Business.

• Contribute to the development of the organization’s annual strategic plan and be responsible for delivering key elements of the plan to achieve overall sales and profitability growth. This includes formulating plans and programs that support the overall strategy.
• Effectively communicate the overall product strategy to the Product Management and Marketing teams to ensure buy-in and successful execution.
• Serve as the link with Engineering, Sourcing, Operations, Customer Service, Sales and Finance for new and sustaining product activities.
• Work with members of the Operations, Engineering, Product Management and Supply Chain Teams to optimize profitability of new and existing products.
• Interface with the Director of Engineering and other departments to optimize the New Product Process for effective and efficient product development.
• Manage the Product Team to align the existing product portfolio with market trends and opportunities.
• Work with the sales Team to conduct research and analysis required for PAC, e.g. economic justification, competitive pricing, EAUS, financial models, features and applications.
• Manage all elements of the product development process, including product specification, packaging, pricing, and phase out/phase in plans.
• Establish measurement and review procedures for new product development and monitoring of performance against new products. Periodically review performance on new products (up to 3 years) and report to GM.
• In conjunction with the Marketing and Sales Teams, acquire and maintain a high awareness of competitors’ activities and keep top management informed on:
  Existing competitors’ new products;
  New competitors and new technology;
  Major changes to competitors’ existing/new products in terms of pricing/positioning strategies.
• Attend sales meetings and visit customers and end-users; conduct product training presentations and research as needed.
• Attend lighting industry events to remain current with the lighting industry, new products, and new technology, to inform future product strategies.
• Responsible for ongoing identification of technology and market trends and working with the Management Team to update business unit strategy as appropriate.
• Identify alliance and acquisition target companies that support business unit strategy. Develop business cases and support analysis for analysis.
• Work with e-Business, Retail, Distribution Sales, Lighting Agents, National Accounts;
  Mexico, Canada and International as needed to make assigned businesses successful.
• Work closely with Product Management and Sales to develop a product launch strategy for NPI that establishes consistent market messaging. This messaging is carried out through product samples, Agent/Industry events, displays, promotional materials (e.g. presentations,…