Sr. Product Marketing Manager, Agreement Manager

Company Overview

Docusign brings agreements to life. Over 1.5 million customers and more than a billion people in over 180 countries use Docusign solutions to accelerate the process of doing business and simplify people’s lives. With intelligent agreement management, Docusign unleashes business-critical data that is trapped inside of documents. Until now, these were disconnected from business systems of record, costing businesses time, money, and opportunity.

Using Docusign’s Intelligent Agreement Management platform, companies can create, commit, and manage agreements with solutions created by the #1 company in e-signature and contract lifecycle management (CLM).

As the Senior Product Marketing Manager for Agreement Manager, you will own the go-to-market strategy, positioning, and adoption for a foundational feature of Docusign's Intelligent Agreement Management (IAM) platform. Docusign Agreement Manager is an intelligent repository, powered by our AI engine, Docusign Iris. It centralizes executed agreements and automatically transforms them into searchable, actionable data. You will serve as the primary Subject Matter Expert (SME) on the challenges our customers face managing their agreements, and where Docusign delivers value.

You will identify priority use cases where we have a right to win and improve the user adoption journey. As a trusted advisor, you'll provide our field teams with the insights and resources needed to close enterprise deals, overcome trust barriers, and expand adoption of our Intelligent Agreement Management (IAM) platform.

This position is an individual contributor role reporting to the Director, Platform Product Marketing.

Responsibility

• Own the end-to-end value proposition, differentiated messaging, and customer-facing narrative for Agreement Manager within the broader Docusign IAM platform

• Drive cross-functional GTM launches for new Agreement Manager capabilities, creating product Bill of Materials (BOM) and ensuring operational alignment across Sales, Marketing, and Success

• Partner with Sales Enablement to equip global field and partner teams with the pitch decks, demos, competitive battle cards, and training required to effectively showcase Agreement Manager's value

• Uncover actionable customer usage insights and persona pain points to optimize the buyer journey, drive feature adoption, and feed critical user feedback directly into the Product Management roadmap

• Partner with Growth and Field Marketing to build integrated acquisition, cross-sell, and upsell campaigns targeting key industries and buying personas

• Serve as a core subject matter expert, crafting narratives and delivering presentations for customer conferences, partner summits, and executive briefings

Hybrid: Employee divides their time between in-office and remote work. Access to an office location is required. (Frequency: Minimum 2 days per week; may vary by team but will be weekly in-office expectation)

Positions at Docusign are assigned a job designation of either In Office, Hybrid or Remote and are specific to the role/job. Preferred job designations are not guaranteed when changing positions within Docusign. Docusign reserves the right to change a position's job designation depending on business needs and as permitted by local law.

Basic

• 8+ years of product marketing experience in the B2B SaaS space, with a proven track record of managing high-growth products or platform portfolios

• Bachelor's degree or equivalent practical experience

• Experience building and executing cross-functional go-to-market strategies, product launch bills of materials (BOM), and sales enablement frameworks for enterprise revenue teams

• Experience using data for customer insights and recommendations

• Experience simplifying complex, technical topics for non-technical audiences

Preferred

• MBA from top tier school or work equivalent

• Highly collaborative, enthusiastic, open, proactive, and results-driven

• Self-starter who can accomplish projects with minimal need for supervision

Pay for this position is based on a number of factors including geographic location and may vary depending on…