Program Manager - Sales Excellence Program

Program Manager – Sales Excellence Program

The Program Manager – Sales Excellence is responsible for leading the design, execution and scaling of the Sales Excellence Program. The role will drive revenue growth, improve sales effectiveness and embed disciplined, data‑driven sales practices across divisions. The manager will lead the Full Potential Plan (FPP) and Sales Play execution, unlocking untapped market opportunities, enhancing cross‑functional collaboration and building repeatable, scalable commercial capabilities.

• Serve as the overall program lead for Sales Excellence across NACC, ensuring alignment to strategic objectives and revenue growth ambitions.
• Own program governance, cadence and reporting, including steering committees, working sessions and stakeholder updates.
• Coordinate cross‑functional teams (sales, marketing, product, engineering) and external partners (e.g., consulting support) to ensure execution rigor.
• Monitor progress, manage risks and issues, and ensure timely delivery of program milestones and outcomes.
• Provide monthly updates to all VPs of Marketing on program status.
• Lead development and refinement of Full Potential Plans, driving analysis of market opportunities, customer segments and product‑level growth potential.
• Align stakeholders on prioritized growth opportunities and value levers (cross‑selling, diffuse markets, value selling).
• Lead the identification, prioritization and co‑development of high‑impact Sales Plays and support pilot execution through structured sprints and iterative learning cycles.
• Facilitate cross‑functional workshops to define target customers and segments, value propositions and messaging, sales motions, tools and materials.
• Establish and track key leading and lagging indicators (funnel growth and quality, customer engagement/activity levels, revenue and margin improvement) and translate program outputs into measurable commercial impact (revenue growth, margin improvement, reduced churn).
• Support capability development initiatives including coaching frameworks and feedback loops, adoption of new tools and processes, and embedding new ways of working into frontline teams to ensure sustained behavioural change.

• Bachelor’s degree in a relevant discipline or equivalent working experience.
• Proven experience leading, developing and managing products or programs in a sales or marketing environment.
• Strong background in semi‑scientific industry or experience in a relevant market.
• Proven ability to drive cross‑functional initiatives in matrix organizations.
• Strong analytical and strategic thinking capability.
• Proven track record in sales and marketing.
• Possession of business and financial acumen.
• Excellent stakeholder management and influencing skills.
• Excellent verbal and written English required.

• Culture of trust and accountability.
• Lifelong learning and career growth.
• Innovation powered by people.
• Comprehensive compensation and benefits.
• Health and well‑being support.

This role is fully remote, enabling you to work from anywhere in the world.

Edwards is an equal opportunity employer. Edwards considers for employment and hires qualified candidates without regard to race, religion, color, sex, sexual orientation, genetic information, gender, gender identity, gender expression, age, national origin, ancestry, citizenship, protected veteran or disability status or any factor prohibited by law. No person shall be denied the equal protection of the laws of this state or any subdivision thereof.

No person shall, because of race, color, ethnicity, national origin, age, disability, creed, religion or sex, including sexual orientation, gender identity, gender expression, pregnancy, pregnancy outcomes, and reproductive healthcare and autonomy, be subjected to any discrimination in civil rights by any person or by any firm, corporation or institution, or by the state or any agency or subdivision of the state, pursuant to law.