Lead Generator​/Inside Sales Representative

Location: Chicago market

Schedule: In-office minimum of 3 days per week

Home Pros connects home improvement businesses with high-intent homeowners through targeted print and digital marketing solutions. Backed by more than 40 years of industry experience, Home Pros helps contractors, remodelers, and home service providers build visibility, generate leads, and grow their business in the communities they serve.

Home Pros is looking for a motivated Lead Generator / Inside Sales Representative to join our Chicago team.

This role is focused on outbound prospecting, cold calling, lead qualification, and setting qualified appointments for our Marketing Consultants. The right candidate will be consistent, organized, comfortable making a high volume of calls, and able to clearly communicate the value of Home Pros products and services to prospective clients.

This position may remain focused strictly on lead generation, but we are also open to someone who starts in this role and grows into an outside sales position if it is the right fit.

• Source, identify, and qualify prospective home improvement businesses for outreach
• Make outbound cold calls to potential customers
• Follow up on leads and prior conversations
• Set qualified appointments for Marketing Consultants
• Meet daily and weekly call volume goals
• Build pipeline and develop familiarity with the Chicagoland territory
• Learn customer needs and identify potential sales opportunities
• Answer basic questions and send follow-up information as needed
• Maintain accurate sales activity and lead information in the CRM
• Stay current on Home Pros products, services, and updates
• Learn and communicate the benefits of Home Pros print and digital marketing solutions
• Practice objection handling, call discipline, and consistent follow‑up
• Attend sales meetings, training sessions, and performance reviews as required

• Comfortable making outbound cold calls
• Persistent, organized, and goal‑oriented
• Able to handle rejection and stay consistent
• A strong communicator over the phone and email
• Curious and willing to learn the home improvement advertising space
• Comfortable using a CRM or willing to learn
• Reliable, self‑motivated, and accountable to activity goals
• Interested in sales, business development, or a path toward outside sales

• Prior inside sales, appointment setting, lead generation, or telemarketing experience
• Experience with B2B sales or local business outreach
• Familiarity with CRM systems
• Basic Microsoft Office skills, including Excel

This position can be a dedicated lead generation role or a development path into outside sales. For candidates interested in growing, the focus is on mastering:

• High‑volume outbound calling
• Prospecting and lead qualification
• Setting qualified appointments
• Territory development
• Home Pros products and services
• Base salary, based on experience
• Commission and/or bonus opportunities
• Standard company benefits
• Vacation

• Established company with more than 40 years of experience
• Strong local products with an existing market presence
• Opportunity to learn print and digital advertising
• Small, collaborative team environment
• Long‑term growth potential
• Supportive training and sales leadership