Summer Fashion & Design Courses in Milan, Italy

Istituto Europeo di Design, Milan:
Istituto Europeo di Design (IED) in Milan offers 2 and 3-week summer programs in Fashion Styling, Fashion Marketing, and Interior Design at introductory and advanced levels. Our summer programs take place in July.

Summer Fashion & Design Programs: 

Fashion Stylist Summer Program:
- Duration: 3 weeks;  Level: Introductory;  Language: English.

Syllabus: History of Fashion, Trends and Milan Ground Research, Styling Techniques, History of Fashion Photography, Shooting Techniques.

Course Objective: The course provides the tools and guidelines related to the profession of fashion styling and an introductory investigation of the fashion scene and the most influential designers, styles, emerging personalities, fashion weeks, current events, and future trends. The course will introduce styling and its aspects and requirements, with particular emphasis on visual culture and key elements of the fashion world’s signs and images.

Admission Requirements: This is an introductory course, no previous studies within the field are required. Skills such as basic visual communication and basic photography can be  however useful.


Fashion Marketing Summer Program:
- Duration: 3 weeks;  Level: Introductory;  Language: English.

Syllabus: Fashion System, Fashion Marketing and Marketing Intelligence, Fashion Brand Management, Trends and Sociology, Communication and Advertising, Digital Media Marketing, Distribution Channels, Visual Merchandising, Sales Techniques.

Course Objective: The course is an overview of marketing, management and merchandising for the retail fashion industry with an emphasis on the Italian experience. The preliminary part is an introduction to the Italian fashion industry.

This is followed by the analysis of marketing, brand management (target, positioning and brand values, definition), trends and lifestyles research, distribution channels, communication and advertising strategies, visual merchandising, and sales techniques. Site visits to relevant showrooms or retail spaces will complement the lecture portion of the course.

Admission Requirements: This is an introductory course, no previous studies within the field are required.


Interior & Showroom Design Summer Program:
- Duration: 3 weeks;  Level: Advanced;  Language: English.
Syllabus:Visual merchandising, History and evolution of commercial spaces, Italian design: contemporary trends, Interior and shop design workshops, Guided visits and designer lectures.

Course Objective: The course aims to introduce its participants to the Italian design system and current trends in interior design to develop high-level showrooms and shops with a substantial expressive value.

During the  course participants will  study in-depth Italian interiors and commercial space design, in which “interior” is intended as space important for improving everyday living: places for eating, shopping, reading and other public spaces for selling and buying. 

A 360° vision of Italian—in particular, Milanese—reality and design methodology, is made possible by the synergy between theoretical and practical lessons, supported by conferences and visits to famous showrooms, shops, and exhibitions.

Admission Requirements: Students who have completed at least two years of college, and professionals interested in enriching their knowledge. Applicants need to have representation techniques skills; visual communication skills as well as model making and verbal communication skills.


Letterpress Printing & Calligraphy:
- Duration: 2 weeks;  Level: Introductory;  Language: English.

Syllabus: History Of Calligraphy, Workshop Of Calligraphy With Luca Barcellona, In-depth Analysis Of The Letterpress Printing And Visit To Officina Tipografica 9 Punti, Workshop On Printing Press Hold By Officina Tipografica 9 Punti.

Course Objective: Before desktop publishing, and more in general the diffusion of electronic instruments, production and duplication of written texts was strictly connected to calligraphic practice and movable types.